VIRAASAT: Celebrating the 10th National Handloom Day
| Event Name | VIRAASAT |
|---|---|
| Organised By | National Handloom Development Corporation Ltd (NHDC) under the Ministry of Textiles, Government of India |
| Venue | Handloom Haat, Janpath |
| Dates | 3rd August to 16th August, 2024 |
| Purpose | Celebration of the 10th National Handloom Day |
| Key Activities | 75 stalls for handloom weavers, curated theme displays, workshops on natural dyes, kasturi cotton, design and exports, live loom demonstrations, folk dances, regional cuisines |
| Public Access | Open from 11 am to 8 pm |
| Hashtag Campaign | #MyProductMyPride |
| Historical Context | Swadeshi Movement launched on 7th August 1905 encouraged indigenous industries, particularly handloom weavers. In 2015, the Government of India declared 7th August as National Handloom Day. |
| First National Handloom Day | 7th August 2015, inaugurated by Prime Minister Narendra Modi in Chennai |
| Employment in Handloom Sector | 35 lakh persons directly or indirectly employed |
| Government Schemes | Branding of high-quality handloom products with zero defects and zero environmental impact |
| Unique Handloom Products | Banarasi, Jamdani, Baluchari, Madhubani, Kosa, Ikkat, Patola, Tussar Silk, Maheshwari, Moirang Phee, Phulkari, Laheriya, Khandua, Tangaliya |