Swachh Bharat Abhiyan and Swachhata Hi Seva 2024: Key Details and Insights
| Aspect | Details |
|---|---|
| Launch of Swachh Bharat Abhiyan | Launched in 2014 by the Honorable Prime Minister of India. |
| Objective | Promote cleanliness, sanitation, and eliminate open defecation in rural areas. |
| Phases | Two phases: Phase 1 (until October 2019), Phase 2 (2020-21 to 2024-25). |
| 10th Anniversary Campaign | Swachhata Hi Seva 2024, themed 'Swabhav Swachhata - Sanskaar Swachhata'. |
| Organizing Ministries | Ministry of Jal Shakti and MoHUA (Ministry of Housing and Urban Affairs). |
| Key Pillars of SHS 2024 | 1. Cleanliness Target Units (CTUs) 2. Swachhata Mein Jan Bhagidari 3. Safai Mitra Suraksha Shivirs |
| Campaign Launch Event | Nationally rolled out in Jhunjhunu, Rajasthan, with Vice President Shri Jagdeep Dhankar as Chief Guest. |
| VP's Remarks | Highlighted India as a global example of cleanliness, emphasized circular economy, and urged youth participation. |

