| Program Name | SEHER |
| Launched On | July 8, 2024 |
| Launched By | Women Entrepreneurship Platform (WEP) and TransUnion CIBIL |
| Objective | Empower women entrepreneurs with financial literacy and business skills to access financial tools for growth and employment creation. |
| Launch Event Attendees | - Ms. Anna Roy, Mission Director, WEP and Principal Economic Adviser, NITI Aayog |
| - Mr. Jitendra Asati, Director (Financial Inclusion), Department of Financial Services (DFS), Ministry of Finance |
| - Mr. Sunil Mehta, Chief Executive, Indian Banks' Association (IBA) |
| - Mr. Neeraj Nigam, Executive Director, Reserve Bank of India (RBI) |
| - Ms. Mercy Epao, Joint Secretary, Ministry of MSME |
| - Mr. Rajesh Kumar, MD and CEO at TransUnion CIBIL |
| About WEP | - Incubated at NITI Aayog in 2018, transitioned to a public-private partnership in 2022. |
| - Aims to empower women entrepreneurs by addressing information asymmetry and providing support across key areas. |
| Women-Owned Enterprises | - 20.5% of India's 63 million micro, small, and medium enterprises are women-owned. |
| - Rural areas: 22.24% women-owned enterprises; Urban areas: 18.42%. |
| - Potential to create 30 million new women-owned enterprises and 150-170 million jobs. |
| Business Loan Demand | - Demand for business loans by women grew 3.9X (FY2019-FY2024). |
| - 10% growth in the share of women borrowers with business loans. |
| - 38% of 1.5 crore borrowers with live business loans in March 2024 were women. |
| - Portfolio balance for women borrowers grew at 35% CAGR (March 2019-March 2024). |
| - Share of women borrowers in other loan categories remained constant at 28% (March 2019-March 2024). |
| Focus on Credit Education | - SEHER offers personalized resources, tools, and financial literacy content to women entrepreneurs. |
| - Aims to educate women entrepreneurs about building a good credit history and CIBIL score. |
| About TransUnion CIBIL | - Provides solutions to create economic opportunity and empowerment for individuals and businesses in India. |
| - Serves banks, financial institutions, NBFCs, housing finance companies, microfinance companies, and insurance firms. |